Standing out with its wide product range and high production capacity in the plastics industry, Keleşler Plastik drew visitors’ attention with its original stand design at the Plast Eurasia Istanbul 2024 Fair. This special structure designed by Wawa Fuar carried the brand’s dynamic production capability and innovative approach to the fair stage.
As Eurasia’s largest plastics industry gathering, Plast Eurasia offered Keleşler Plastik an important platform for both new collaborations and international market visibility. Accordingly, the stand was designed with an open, accessible and functional architecture allowing visitors to make direct contact with the products.
The featured product groups on the stand included injection plastic parts, components for the automotive and white-goods sectors, and industrial plastic enclosure and packaging solutions. Each product was exhibited in specially lit demo areas together with its technical information. In addition, the modern design language reflecting the corporate line and clear wayfinding areas kept the visitor experience to the fore.
The Keleşler Plastik stand served not only as product promotion but also as a strong corporate communication point. One-to-one meetings with domestic and international visitors supported the brand’s international expansion vision.
As Wawa Fuar, we design exhibition stands that create not just a space but a brand stage for companies in the manufacturing and industrial sector. This project for Keleşler Plastik’s Plast Eurasia 2024 participation combined functionality with aesthetics to become a highly interactive presentation area.
